BMW Thailand and Rosewood Bangkok craft curated journeys with the ultimate BMW 7 Series fleet

Bangkok – Building on its success as the premium automotive segment leader in Thailand for five consecutive years, and with a proven track record of 70% market share in luxury hotel fleet in 2024,
BMW Thailand has partnered with Rosewood Bangkok to deliver BMW 750e xDrive M Sport vehicles to the five-star establishment, further enhancing the hotel’s outstanding commitment to excellence by offering guests a sustainable and luxurious commuting option in the heart of Bangkok’s city centre that blends unparalleled comfort with a first-class travel experience. This partnership not only elevates the seamless quality Rosewood Bangkok guests can expect throughout their stay, but also marks a collaboration of two premium brands that prioritize delivering sophistication with every journey.

Mr. Mr. René Gerhard, President and CEO of BMW Group Thailand, said of the partnership between BMW Thailand and Rosewood Bangkok, ” As the undisputed leader in Thailand’s premium automotive segment, BMW is committed to delivering unparalleled experiences and innovative solutions. Building on our success of providing premium transportation solutions to leading corporations, we are thrilled to partner with Rosewood Bangkok, a hotel renowned for its commitment to excellence, to offer their guests an even more exceptional experience. The BMW 750e xDrive M Sport represents the pinnacle of luxury, performance, and sustainability, and we are confident that it will be a valuable asset to Rosewood’s fleet, further enhancing their journey with sustainable luxury and cutting-edge technology.”

The 750e xDrive M Sport features a powerful 3.0-litre 6-cylinder petrol engine with an eDrive electric motor that delivers 360 kW /489 hp and 700 Nm torque, all wrapped in an elegantly designed exterior complete with the ‘Iconic Glow’ of BMW Kidney Grille and headlights made with crystals from Swarovski. Inside, passengers will enjoy Executive Lounge seating with massage functionality for both front and rear-seat passengers as well as an advanced entertainment system with a BMW Theatre Screen featuring a 31.3-inch 8K touchscreen display and Bowers & Wilkins surround sound system, making every journey into an immersive, cinematic experience.

When it comes to unparalleled experiences, Rosewood Bangkok never fails to impress, standing
as an icon of refined luxury within Thailand’s globally lauded hospitality industry. A 30-storey architectural masterpiece in the heart of Bangkok’s business district, Rosewood Bangkok draws inspiration from the traditional “wai” gesture, symbolizing Thai warmth and hospitality. The interior design elegantly combines contemporary Thai aesthetics with luxurious cultural elements, offering guests an immersive experience that blends modernity with heritage. As the 27th property under Rosewood Hotels & Resorts^®, Rosewood Bangkok has quickly become a landmark in the city, celebrating Thailand’s rich cultural heritage and forward-thinking design. The hotel has received accolades from numerous global travel publications, including the prestigious Forbes Travel Guide Star Award 2025, reaffirming its reputation for world-class hospitality.

What sets Rosewood Bangkok apart is its distinct attention to personalized service, its internationally acclaimed position of which aligns perfectly with BMW’s vision of future mobility and high-end automotive excellence. Even before guests arrive at Rosewood Bangkok, the Guest Relations team reaches out to tailor every aspect of their stay – from securing exclusive dining reservations and customizing travel itineraries to arranging private tours. The hotel’s dedicated team is available 24/7, ensuring that every guest enjoys a seamless and effortless experience. With 158 well-appointed rooms, including sky pool villas that offer breathtaking views of Bangkok’s skyline, Rosewood Bangkok delivers on every aspect that defines a luxury escape. Guests can also indulge in Sense, A Rosewood Spa, a globally recognized retreat for ultimate relaxation, or savor gourmet dining at the hotel’s internationally acclaimed restaurants. Every element of Rosewood Bangkok, from its thoughtful design to its impeccable service, embodies the spirit of the city known as “The City of Angels.”

Mrs. Sandra Watermann, Managing Director of Rosewood Bangkok, stated, “At Rosewood Bangkok, we believe in creating bespoke experiences that reflect our guests’ individual preferences and our commitment to intimate luxury. Our partnership with BMW Thailand perfectly embodies this philosophy as we introduce these exceptional vehicles to our fleet. The BMW 750e xDrive M Sport will enable us to extend our signature personalized service beyond our doors, creating seamless journeys that begin the moment our guests arrive in Bangkok. This collaboration represents the harmonious blend of Thai warmth, sustainable luxury, and technological innovation that defines the Rosewood experience.”

The collaboration between BMW Thailand and Rosewood Bangkok is more than just a vehicle handover – it is a seamless fusion of automotive innovation and world-class hospitality that sets a new standard for luxury travel, delivering a sophisticated experience powered by cutting-edge technology and exquisite design. The BMW 750e xDrive M Sport is now available at Rosewood Bagkok to offer VIP guests premium transfers, whether from the airport or within the city, ensuring every journey is effortless, luxurious, and unforgettable.