BMW Thailand unveiled a luxury redefined ‘Haus of Luxe’, an exclusive activity designed as a portal to a world of unparalleled experiences that money can't buy. Inviting customers and guests to discover the privileges of BMW Excellence Club membership

BMW Thailand is set to deliver unparalleled driving pleasure with zero emissions at the "BMW ELECTRiFY EXPERIENCES" event. “BMW ELECTRiFY EXPERIENCES”

MINI Thailand is electrifying the streets of Thailand with the highly anticipated arrival of the new MINI Cooper SE. While the official launch date nears, eager drivers can skip the queue and secure their place in the electric revolution by placing their online bookings starting 1st July 2024, at 10:00 hrs, exclusively at https://minionlinesales.com.

BMW Thailand has partnered with Park Hyatt Bangkok to elevate the luxury travel experience with BMW flagship electric vehicle, the BMW i7 xDrive60 M Sport.

BMW Thailand and Mandarin Oriental Bangkok have announced a new partnership that offers an exclusive luxury experience to guests. The collaboration provides a premium limousine service using the BMW 750e xDrive

BMW Motorrad Thailand reaffirms its commitment to providing future mobility innovation by delivering the much-anticipated two new high-performance motorcycles to its esteemed clienteles in Thailand for the first time

BMW Group Thailand has maintained its position as the leading premium automotive brand in Q1 2024, despite market challenges. The company's commitment to delivering premium products, services, and experiences has contributed to its success, with BMW's battery electric vehicle (BEV) registration numbers seeing a significant growth of over 108% in the first quarter.

BMW Group Thailand proudly celebrates its leadership position as the No. 1 brand in the Thai premium automotive segment for the fourth consecutive year. This achievement underscores BMW's dedication to steering its business towards a sustainable automotive future and delivering unparalleled customer satisfaction. The company's triumph is attributed to strong registration numbers in 2023 across its leading brands: BMW, MINI, and BMW Motorrad.

BMW Thailand has partnered with The Peninsula Bangkok, providing four BMW 750e xDrive M Sport vehicles, designated as premium limousines, to enhance the ultimate five-star luxury travel experience for guests.

BMW Group Thailand has partnered with SIXT Thailand, a leader in short-term car and limousine rental services under Millennium Group Corporation (Asia) Public Company Limited (MGC-ASIA) , to deliver 60 vehicles of the three BMW and MINI models, offering an alternative short-term and premium car rental service for Thai customers.

Authorised BMW dealer Nelson’s Autohaus is expanding its presence in Eastern Thailand with the opening of a new showroom in Rayong. Backed by an investment of over THB 100 million, Nelson’s Autohaus Rayong spans a total area of 4.5 Rai

BMW Group Thailand’s journey into the next level of mobility To further build on this milestone, BMW Group Thailand is elevating the experience for both new and existing customers. These include the unveiling of new vehicles, promotional offers at the 40th Thailand International Motor Expo, along with after-sales services for valued customers with the Service Inclusive package.