Bangkok. BMW Financial Services Thailand has formally announced the new Chief Executive Officer– Khun Jariya Koonlinthip, effective from 1 March 2023. She will be leading BMW Financial Services Thailand’s operations and strategy, including commercial and capital financing for automobile dealers, retail financing and leasing, insurance broker businesses, as well as will drive its growth and success in the Thai market.
Khun Jariya has over a decade of experience in retail finance and insurance, as well as a deep understanding of the Thai market and customer needs. Khun Jariya has been with BMW Financial Services Thailand since 2012 in various functions prior to being appointed as the Chief Executive Officer for BMW Financial Services Hong Kong since September 2021, where she has contributed skills and expertise to the creation of new business portfolios with a proven track record of success. Khun Jariya will be succeeding Mr. Björn Antonsson as the Chief Executive Officer of BMW Financial Services Thailand.
Regarding the announcement, Mr. Mike Wetherell, Regional CEO of BMW Group, Financial Services for Asia Pacific, said: “I would like to extend congratulations to Khun Jariya for her appointment as the Chief Executive Officer of BMW Financial Services Thailand. This is well-deserved recognition of her dedication, hard work, and commitment to excellence in providing customers with the highest level of service and support. We are delighted to welcome Khun Jariya back to Thailand after she spent over a year as CEO of BMW Financial Services Hong Kong. During her tenure there, she assisted the company in paving the way for business transformations that have made a significant contribution to BMW Group Hong Kong’s future.”
“Also, I would like to take a moment to express my deepest gratitude to Mr. Björn Antonsson for his invaluable contributions to the BMW Financial Group over the past five years. Mr. Antonsson’s dedication and leadership have been instrumental in driving the success of BMW Financial Services Thailand. His expertise and positive attitude not only inspired changes in our organisation, but also made a lasting impression on each and every one of us.”
“With Khun Jariya’s leadership and expertise, we are confident that she can bring a wealth of experience to deliver digital customer-centric solutions and sustainable growth to BMW Financial Services Thailand. We look forward to working with her to achieve even greater success, and to strengthen the business performance of BMW Financial Services Thailand, and uphold BMW Group Thailand’s status as a leader in the premium automobile segment,” concluded Mr. Mike Wetherell, Regional CEO of BMW Group, Financial Services for Asia Pacific.
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Mr. Mike Wetherell, Regional CEO, BMW Group, Financial Services for Asia Pacific
