Bangkok. BMW Thailand and The Ritz-Carlton, Bangkok have elevated guests experience by offering a sophisticated fleet of BMW 7 Series to provide a seamless and unparalleled experience from arrival to departure. This collaboration marks the arrival of the first Ritz-Carlton in Bangkok, a landmark moment for the city’s luxury hospitality landscape. Guests of this iconic hotel will now experience first-class and personalized service with a dedicated fleet of BMW 7 Series, including the all-electric BMW i7 xDrive60 M Sport and the BMW 740d M Sport. This partnership seamlessly integrates BMW’s innovative automotive technology with The Ritz-Carlton’s legacy of exceptional hospitality, promising an unforgettable experience from the moment they touch down in Bangkok.
The Ritz-Carlton, Bangkok, located within the prestigious One Bangkok overlooking Lumpini Park, offers a tranquil oasis amidst the vibrant energy of the city. From uniquely luxurious accommodations and genuinely intuitive service to signature daily experiences designed to immerse guests in Thailand’s rich culture, the hotel embodies a new era of elevated hospitality. The addition of a sophisticated BMW 7 Series fleet further enhances the guest experience, providing seamless and stylish transportation, reflecting the debut of The Ritz-Carlton in Bangkok.
Mr. Rene Gerhard, President and CEO of BMW Group Thailand said, “In 2024, our market share in the luxury hotel fleet segment reached an impressive level at around 70%, which is a 27% growth from 2023. It is a success that can only be achieved with hotel fleet providers’ confidence and trust in our product range, services, and values. For this, I would like to extend my sincere appreciation to all our hotel partners and fleet providers. More importantly, we are very thrilled to partner with the first Ritz-Carlton hotel in Bangkok. From unparalleled hospitality to immersive cultural experiences, The Ritz-Carlton, Bangkok, is truly a world-class beacon of the finest personalized service and unforgettable hotel experiences. This collaboration represents a significant step in our commitment to delivering premium mobility solutions in Thailand, and we are proud to be a part of this historic moment for The Ritz-Carlton brand.”
Ms. Tina Liu, General Manager of The Ritz-Carlton, Bangkok commented, “The Ritz-Carlton, Bangkok is delighted to partner with BMW to redefine luxury travel in the city. This collaboration allows us to curate a truly luxurious experience from arrival to departure, seamlessly integrating premium transportation into every guest journey. The BMW 7 Series fleet offers a smooth and effortless transition into Bangkok’s vibrant culture. This marks another significant step for The Ritz-Carlton, Bangkok in providing a superior guest experience.”
Guests can choose between the innovative all-electric BMW i7 xDrive60 M Sport, ideal for the eco-conscious traveler, and the sophisticated 740d M Sport, for those who appreciate classic automotive excellence. Both models feature cutting-edge technology and luxurious amenities, including the immersive BMW Theatre – a 31.3-inch 8K touchscreen panoramic display with Bowers & Wilkins surround sound – transforming every journey into a private oasis. Combined with The Ritz-Carlton, Bangkok’s legendary service, this sets a new standard for superior travel experiences in the city.
Additional photos
1. Khun Prapassorn Towakul, Managing Director, Bell Transport Co. Ltd.
2. Ms. Tina Liu, General Manager of The Ritz-Carlton, Bangkok
3. Mr. Rene Gerhard, President and CEO, BMW Group Thailand
4. Mr. Thomas Gorian, Sales and Dealer Network Development Director, BMW Thailand
5. Mr. Hudsadin Eamsherangkul, Deputy Managing Director, Bell Transport Co. Ltd.
6. Mr. Sergey Gidon, Manager Corporate and Special Sales, BMW Thailand
